Martin at 30: Celebrating the success of the sitcom that broke boundaries

In the early 1990s, Tisha Campbell’s screen career was about to explode. Part of the Greek children’s choir of Little Shop of Horrors had resulted in more mature work on Spike Lee’s School Daze and Reggie Hudlin’s House Party comedy franchise.

Campbell was convinced he had taken his best moment, a meaty role in an ABC drama that was scheduled for a mid-season pickup when Martin Lawrence, the outrageous comedian and presenter of Def Comedy Jam who also appeared in these two movies. , approached her to play his girlfriend in a sitcom pilot he was developing with HBO. And having said yes bravely, the stupid reaction from his direction could be summed up in one sentence from Lawrence: You’re so crazy. “I don’t always do things for traditional reasons,” he told the Guardian. “Sometimes I will do things for friends. Martin had come to my apartment to convince me to do so, and I wouldn’t leave until I got engaged. “

It’s just one of many ways Lawrence’s persistence and vision shaped Martin, the hit-and-run comedy that has since become a treasured Black Americana syndicated article. “We’re very proud and a little surprised that people are still embracing him like The Brady Bunch or I Love Lucy,” Campbell says. “We are humble and happy that there are so many euphemisms and phrases, and fashion! Millennials and Gen-Z have been obsessed with everything since the 1990s. “

After 25 years of fan outcry, the cast has finally reunited for Martin: The Reunion, which premieres Thursday on BET +. Like the Fresh Prince of Bel-Air Reunion, Martin’s special, over 90 minutes, unfolds like a black family reunion – with pop-ins of people who haven’t seen each other in years, a small church, and lots of memories about the good old man. days.

Martin made his Fox debut in August 1992, three months before The Cosby Show aired on NBC. “It’s cool, and we’re coming to you,” Lawrence warned in an appearance on the Arsenio Hall Show. Set in Detroit, the series focused on the stunning radio presenter Martin Payne and his inevitable clashes with girlfriend Gina (Campbell), his best friend Pam (Tichina Arnold) and his two classmates Cole (Carl Antony Payne). and the late Thomas Mikal Ford). microphone off. In addition, Lawrence played other characters in the show, and years earlier his friend Eddie Murphy did so in The Nutty Professor. From incomparable neighbor Sheneneh to geriatric security guard Otis, even one of Gina’s white co-workers, Marketing Bob, Lawrence said he struggled to create a show that straddled the comedy of situation and sketch comedy. That only ended up winning three NAACP Image Awards while Ted Danson and Kelsey Grammer cleaned up the Emmys is still one of the biggest robberies in Hollywood. “Martin doesn’t have enough credit to be our Milton Berle,” Campbell said.

With the Simpsons starring Thursday night, Martin had an average of 11 million viewers in his first season and upset the sensibilities of many more. Newsweek described the series as “the apotheosis of the sex-obsessed house boy making his way to nothing.” Network censors argued with the liberal use of words like damn, hell, and ass, which could only be said once per episode. “How many times have you talked about genitals or big breasts?” Bill Cosby moaned loudly at Martin.

But where critics found controversy, young viewers connected with the show’s performance of young black and eccentric family life in the neighborhood such as the elderly Geri (Jeri Gray) and Bruh-Man (Reginald Ballard). , the neighbor on the fifth floor who was constantly crashing. Martin and Gina and attacking their fridge. “We’d rather watch the show than make music,” Snoop Dogg told The Reunion. “Even having someone like Bruh-Man. We always had someone like that in the studio who just showed up. It was so parallel to our way of life.”

Martin not only featured Snoop, the Notorious BIG and OutKast at a time when cable TV was barely trying to show off black music stars, but he also launched the R&B crooner races that sold multiple platinum Brian McKnight and comedian Tracy Morgan (both thank The Reunion) as she created a playground for boxing champion Tommy Hearns, pioneering NFL quarterback Randall Cunningham, and the U.S. women’s national basketball team. . All the while, Lawrence’s elastic physical comedy, the sly screams of the fourth wall (“The night is young and I’m worrying,” says a character in Y&R superstar Kristoff St John) and that trip to Chilligan’s Island “on Martin menja. a quarter of the episode fighting a fake rodent is still as fresh as ever.

But apart from these excerpts and the source of the slogans, what resonates most with me is how bold Martin was in highlighting the lovers of coexistence (remember: the whole trick of Three’s Company was to get away from it) and how diligent the series was. about taking viewers on this black love journey: from meeting parents to opening joint checking accounts to the day Martin and Gina said I do it in Jamaica under a Babyface serenade. Where The Cosby Show was designed as a portrait of black life that would be pleasing to the white eye, Martin tried to make the black audience at home and in the studio laugh hard enough to make them literally step on it. “It’s not a saccharine-type syrup show,” Campbell says. “We were doing this based on Martin’s stance, on his real life and his relationship with his ex-girlfriend. That’s why people relate to him so much.” That Martin’s success and audience were largely responsible for transforming Fox from the “black net” into a conventional institution couldn’t be more ironic.

Really, Martin’s worst is how it ended, with Campbell filing a lawsuit against Lawrence and the show’s producers for sexual harassment and physical assault, which was resolved in part with his filming scenes apart from Lawrence for the most part. of the fifth and final season of the program. . And even after the two stars parted ways, with Campbell stepping into stardom in ABC’s My Wife and Kids and Dr. Ken’s Ken, and Lawrence emerging as a box office colossus, they endured as a couple on screen in the popular imagination. He needed Campbell’s divorce and the sudden death in 2016 of Ford (the spiritual ballast that rightly earns a prolonged funeral farewell at The Reunion) and Lawrence who survived his own health and legal troubles to bury the ax. “We’ve worked very hard to forgive and forget,” Campbell told CBS Gayle King earlier this week.

Seeing the cast return to its familiar rhythm within Martin’s old apartment complex, it was hard not to look forward to a possible restart. But Lawrence was quick to point out the idea, saying it would not be possible without Ford. As sad as it is to know that Martin and Gina’s love story will not continue, The Reunion at least offers the next best thing: a real closure.

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