Amazon
If there has been any consistency in the era of real-time streaming, it has been that Amazon Prime Video has had the ugliest and possibly impractical user interface of all. That is about to change.
With a launch over the summer starting this week, Amazon is launching a major overhaul of its interface with a modern look, dynamic imaging, new live TV hub, enhanced search and more.
It marks the most significant change in service in almost a decade and will also finally offer users the ability to quickly find out what is included for free in Prime and what titles are available for buying or renting VOD separately.
It has been reported that Amazon has been developing the new user interface for about 18 months and will be launching for the first time on connected TV devices like Fire TV, Apple TV 4K, Roku devices and the Android app and will be deployed to all Prime Video customers around the world over the next few weeks.
After that, Amazon will bring the new user interface to Apple’s iOS devices and its own website.
Source: TV Line
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