Amid the growing list of leaks surrounding rumors of Apple AR / VR headsets, we’ve heard of a realityOS platform that is supposed to provide the basics of software for the device, and now there are trademark registrations that register the same name.
As detected by Parker Ortolani (opens in a new tab), a consumer product manager on the Verge network, Polygon and Vox Media Podcast, there are now two US trademarks for the name “realityOS”, which has a company called Realityo Systems LLC. . These are the only two brands that this company has and there is no information about it online.
The presentations were made in December 2021 and refer to the “design and development of computer hardware, software, peripherals and computer games and video games”, and there is also a specific mention of “portable computer hardware”.
It is no coincidence that the trademark “realityOS” owned by a company that apparently does not exist and is specifically for “portable computer hardware” has been introduced worldwide on June 8, 2022 + pic.twitter .com / uvsiZCj2rRMay 29, 2022
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Board approval
Remember that we’ve already seen references to realityOS in Apple’s software, and the deadline for the international filing of trademarks is June 8, 2022, just two days after we see the main conference of the CEO of Apple, Tim Cook, at the WWDC 2022 event.
Add to that the fact that Apple is in the process of transferring trademarks from fictitious companies just days after the main announcements, and that the U.S. Patent and Trademark Office notes that the filings are for an unpublished product. and that you have a lot of them. strong indications that Apple’s AR / VR device may be about to launch.
Just a few days ago, we learned that the headset and its realityOS software had been shown on Apple’s dashboard, making it even more likely to be released in June. WWDC hardware ads are rare, but not entirely unheard of.
Analysis: what we know so far (think)
Rumors surrounding an Apple headset combining virtual reality (closed digital worlds) and augmented reality (digital world and real world combined) – also known as mixed reality – have been stirring for years. this moment. One of the first big clues we had was the head of Apple, Tim Cook, excited about the potential of augmented reality in 2018.
We believe that mixed-reality headphones could come with a pair of lighter Apple glasses that focus primarily on AR. More evidence of the existence of these two devices came in December last year, when Apple made a major contract in the field of augmented reality public relations.
If AR / VR headphones are the first product to appear, it’s likely to cost a lot: maybe more than $ 2,000 (about $ 1,585 / $ 2,795 AU). High-end specifications have been proposed that include 4K micro-OLED displays and powerful processors manufactured by Apple, as well as eye-tracking capabilities.
At this stage, it would be a real surprise if there was no mixed reality headset on the way from Apple, but the question is, when will we see it? There have been reports of delays through 2023, but given the new trademark information we have, we recommend that you prepare for a major announcement at WWDC 2022 in June.